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Coverdale Davis is run by founder/owner Anna Coverdale and director Kristina Kis. The management team is supported by experienced account managers and executives and a finance team and, where needed, we will bring in niche freelance consultants to help.
Before setting up Coverdale Davis Anna was employed by the London Docklands Development Corporation for 6 years (1988 – 1993). Initially she was a marketing executive in the Inward Investment Team, promoting the benefits of the Enterprise Zone and the relocation to London Docklands. From there she moved to the LDDC press office and was given the challenging task of re-positioning the East End as a regeneration area and major relocation opportunity.
Much of her activities involved publicity for Canary Wharf, London Bridge City, St Katharine Docks and Tobacco Dock and she was heavily involved in local planning issues, the promotion of new residential and commercial schemes, urban landscape and media lobbying. Her final task at the LDDC was for the crisis management of Canary Wharf when it went into administration in 1992.
Before this, she worked for Thames Television in the Social Action Unit, involved in a wide range of programmes.
Kristina has played an instrumental part in the company’s diversification into marketing, a division which she continues to lead. Having started her career in the health and beauty industry with Alex Silver PR working with a number or international brands on both trade and consumer levels, she entered the world of property, when she joined Harrison Marketing specialising in retail and property. During her time at Harrison Marketing she was responsible for the marketing and pr management of a portfolio of regional shopping centres for Lathe Properties, whilst also responsible for the company’s only health and wellbeing account the Health Dept.
She then went on to complete a Professional Postgraduate Diploma in marketing, and subsequently became Associate Member (ACIM) of the Chartered Institute of Marketing (CIM). Before she joined Coverdale Davis, Kristina became strategic consultant to Life Coffee Cafés Ltd, out of town franchise of Costa Ltd and single-handedly managed the launch and marketing of their first three stores. Today, Kristina leads a number of high profile client accounts at Coverdale Davis and is accountable for the positioning and marketing of several town centre and London schemes, both on trade and consumer levels.