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Coverdale Davis represented Shaftesbury’s interest in the Carnaby Estate for 5 years. We were at the forefront of Carnaby Street’s global repositioning back to the most famous cutting edge fashion and lifestyle shopping destination in London. We were instrumental in developing Carnaby the brand to a new generation of fashion-loving public as well as loyal followers.
Coverdale Davis worked closely with Shaftesbury and their advisors throughout the redevelopment programme, helping to create and build the right tenant mix. We also handled the consumer PR where editorial coverage and high profile features in newspapers and magazines were constantly visible in the press and media every week of every year.